Want your website to get buried in friend requests? It’s easier than you might think. Business and personal websites alike now have the unprecedented opportunity to boost their presence, simply by using sites like Facebook and Twitter. Still, many have a tricky time achieving the full extent of publicity that these tools offer. Here are some easy to follow tricks to make sure your website attracts as much traffic as earthly possible through the power of social media.
#1 Ask Family and Friends First
Some may feel they have to swallow their pride when asking their loved ones to “like” their work, but this is a crucial first step to social media success. Establishing a foundation of people you know will allow outsiders to see that people already like your product or website. Which makes the likelihood greater that they will like it themselves.
#2 Look Around for Any Available Social Media Outlet
Don’t just stick to Facebook when promoting yourself. Research as many platforms as possible, including LinkedIn, Twitter, Pinterest, Tumblr, and many more. Even a photo sharing site like Instagram can help you get your name out to an expanded audience.
#3 Start a Newsletter, and Invite Subscribers to Your Page
Remember when your mother would get Christmas cards from family members that detailed what they had done with their year? Think of the newsletter is the online version of one of these cards. Writing a note to all of your email contacts sparks the attention of those who may not use Facebook. Embed an invitation to your Facebook page, and you can invite the rest of the world to see what you have been up to.
#4 Don’t Forget About Fans You Already Have
The database of followers your site already has can help fuel on further attention. Keep your fans or customers in on the action by letting them know about your work, whether a website, Facebook page, or blog.
#5 The Power of a Special Incentive
Access to never before seen content! This is how celebrities like Lady Gaga attract attention to their new work, so who is to say you shouldn’t use it for your own gain? Let your Facebook followers in on the inside scoop, and further their connection to you by allowing them access to rare material. This can also spark major word of mouth that can have your page seeing increased traffic in no time.
#6 Get People Talking
Encourage dialogue among your followers. This can help create new ideas on what your business or blog can do next, and it is yet another way to strengthen the connection you already have with your existing followers. For starters, just ask your fan base simple questions like “what should I do next?”
#7 Show Your Face in a Video
Youtube can be a powerful tool for forging social media connections. Just make a brief video saying hello to your public, and letting them know about the newest updates to your site or life. Filming in your home will allow your fans to feel even more connected to your brand.
#8 Use Facebook Tags Whenever Possible
Photos on Facebook used to just be for college kids to show themselves getting into trouble. Now, it is a way to further your image to a wider audience. With the onset of other users being able to tag you in photos, you can broaden your reach even further. Also remember to bring a camera to any event you attend, and take a ton of photos.
#9 Give Your Die Hard Fans a Shout Out
Got someone who loves to sing your praises? Give them a special thank you on your Facebook page. This will give them positive reinforcement to keep on with what they are doing, and show others what could happen if they start following suit.
Having a profile on Facebook on other social media platforms is a bit like being a celebrity. You have fans. You give shout outs. You connect with people who want to hear from you. This may be why so many are addicted to this medium, and why so many find success from it. Use these strategies today and you could see your fan base expanding in no time flat.